MICA – School of Strategic Marketing & Communication
Established in 1991, MICA is an autonomous, non-profit institution dedicated to creating leadership in Management.
Registration for the MICAT III is now open
MICAT–III registration and the online examination are applicable only for
FPM (Fellow Programme in Management (4-year) – PhD Equivalent, PGP-CCC (11 Months), and PGP-CCE (11 Months).
Examination details will be sent to the registered email ID upon successful application submission.
Explore Academics @MICA
MICA’s academic vision now takes shape through two distinct schools — The School of Management and The School of Applied Creativity. Together, they offer a unique blend of strategic thinking and creative excellence. Whether you're driven by data, leadership, and innovation, or storytelling, design, and cultural insight — MICA empowers you to lead in a fast-evolving world of brands, business, and technology.
The School of Management
Where data meets decisions. The School of Management develops future-focused leaders through rigorous business education grounded in strategy, analytics, and innovation.
The School of Applied Creativity
Where creativity meets purpose. Learn to turn ideas, culture, and storytelling into powerful brand experiences. This is where creative thinkers become industry-ready changemakers.
Continuous Education
MICA offers flexible courses and certifications to help you refresh or learn new skills, anytime, anywhere. Empower your career with continuous learning.
The Foundation
At MICA, we are dedicated to being a true ‘school of different thought,’ where we cultivate not only analytical thinkers but also visionary leaders. Our mission is to sharpen our students' management skills, preparing them to excel in corporate and organizational leadership while sparking their entrepreneurial spirit. Here, We do not simply make good leaders. We also make good citizens.
Vision
We nurture creative thinkers in the age of Imagination
Mission
- Shape change agents who deliver purposeful impact amid ambiguity
- Fuel imagination through interdisciplinary learning
- Ignite bold dialogues where diverse voices lead
- Drive ethical innovation through emerging technologies
- Build transformative partnerships for world-class research and social progress
Values
- Dialogic
- Empathetic
- Curious
- Fortitude
- Inclusive
This is MICA
We are recognized as a premier institution in Strategic Marketing and Communication, shaping future leaders through creativity, analytics, and industry-driven education.
What’s Happening at MICA
The Sports Committee at MICA (SCAM)’26, powers the spirit of sport at MICA — fostering competition, fitness, and community.
Sankalp, MICA’s oldest committee -Where performance, film, and storytelling converge to shape MICA’s creative voice.
Friends & Collaborators
MICA is proud to collaborate with a global network of partners and friends. These partnerships enrich our programs, offering enhanced learning and growth opportunities for both our students and faculty. Through these connections, we foster innovation, broaden perspectives, and create a supportive community that empowers future leaders.
